Originally Posted by
ngavdba
You know what I've noticed. Everyone seems to think that losing the wave from the Supra corporate logo is/was the worst thing in the world a few months back. I know, I was one of them.
Heck, I thought changing the original font is/ was the stupidest thing ever. I mean how many Supra fonts do I see while surfing on here? Three, four, maybe five different styles? How many fonts does Mastercraft have? Nautique? Ford? (btw, one simple oval design since 1912)
People complained that brand loyalty is something the wave brought and now also gone the instant recognition of the product with it. Yet, 5 out of 5 enthusiasts on here restore a boat to near perfect condition and fail to put the one thing back one that gives it its true identity, the wave logo. The wave even up till the late 90's or early 2000's was a stylish icon on the side of the boat.
I just don't get it I guess. I know I'm a Supra dinosaur. I had mine taken off, boat wetsanded and immediately without even a hint of doubt, had new vinyl back on. I never ever questioned it.
I would rather put the wave and stripe back on in fluorescent orange or lime green before ever ditching it completely to "update" the look.
I guess what I'm ranting about is so many of you got upset at the wave disappearing from the top of a website page, but nobody says anything when every day stripes and waves are removed with the good intentions of gelcoat restoration and then gone forever because buying a Supra decal is so much easier to put on than adding the wave back on. I mean if your boat is so "old and dated" with the wave, why care if Corporate feels the same?
If your brand loyalty lies with all the different Supra fonts, then don't bitch at the wave icon leaving. If your brand loyalty is identified with the wave icon, then be loyal and show some Supra pride by putting it back on your freshly polished gelcoat. I really don't care either way. Seen it all on here and wish I hadn't!
My opinion.